Youthology® Overview
The central focus of the company's advertising concerns one product, however: the 90 Second Wrinkle Reducing Eye Serum. This product is marketed heavily on the website, and it may be purchased with a supplemental package that contains a day and nighttime nourisher, as well as a radiance mask.
The promise at the root of this marketing could be considered a little over the top, however: consumers could supposedly look 10 years younger in only 90 seconds. That's how powerful this serum is supposed to be. But if you've got aging skin, such promises seem far fetched, as though the body's many years may simply be masked conveniently and quickly. And with vague product descriptions and the use of young models to display the product's effects, Youthology may not even be so sure that its promises are completely accurate.
Ingredients at a Glance
Youthology's main mistake seems to be in not disclosing its products' ingredients. If consumers are not given this information, how are they supposed to trust the safety and effectiveness of a product? Youthology seems unconcerned with this question. Instead, it spends a lot of time and energy advertising one mysterious ingredient: Active Rejuvatin, the main agent in the eye serum.
Ingredients in Focus
Active Rejuvatin seems to be billed as a clinically optimized suspension complex. It is not clear what these terms are intended to indicate, but it seems that Youthology feels they accurately describe this unique ingredient.
Active Rejuvatin is supposedly designed to work like a facelift. The serum fills the wrinkles and lines around the eyes, and as the serum dries and the Active Rejuvatin starts to work by shrinking and pulling wrinkles taut and smooth for up to 8 hours. This sounds good, but we are still left wondering exactly what Active Rejuvatin really is.
Positives
Fine website design
Before and after material and testimonials are a good aid to understanding the product's actions and benefits
Negatives
No ingredients information available
Vague advertising and over the top promises lack scientific proof to support them
Final Thoughts
Youthology makes some incredible claims, but they stick out like sore thumbs compared to more reputable companies and products. The website seems to lack a sense of function, and the product formulas are kept a complete mystery. We may only be able to assume that Youthology products do not contain Hyaluronic Acid, Argireline or Matrixyl 3000, ingredients well proven to do good things for the skin. Such ingredients typically garnish great praise and much attention from consumers and review sites alike, so Youthology's inability to mention such ingredients seems to indicate a possible lack of quality. Consumers may still be fascinated by this company's claims, but we warn to be cautious of any product that keeps its ingredients secret.
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